MY REAL STORY. LIVE TO INSPIRE.
October 9, 2017
THIS IS MY REAL STORY.
I have also been so fortunate on this road and would never change the path that got me here. These experiences inspire me everyday to keep moving and doing what I love when I wake up every morning.
I am thrilled to share with you today's news about Boy Meets Girl x Macy's as seen today in WWD. Boy Meets Girl is officially at Macy's and will be at 28 of their store locations (including Herald Square in NYC and my home sweet home Chicago as well as many more I will share with you) and online here. As a part of this launch I joined forces with fellow womenprenuer and amazing photographer, Sophie Elgort to cast "real people" via an Instagram contest called "Real Stories." We asked the models who entered the contest to share what they strive for and what they dream about. Entries were sent via Instagram and four "real people" were cast, two dancers (@nyc0lee, & @official_nightwing_), a videographer/photographer @carekettu and up-and-coming model @essence_the_model. Essence also had a friend on set who is a singer (@roselledae) and I asked her to sing for us on set. I loved her voice and Sophie and I agreed her music would work perfectly into the video made by @carekettu (see below). THIS IS THEIR REAL STORIES. I am thrilled to share their stories and to be able to have worked with such an amazing crew. Thank you again to hair and makeup artist Valerie and Claudine of @caravannyc for being part of this campaign. Thank you to my team on this shoot (Jonna and Kendall) for being so amazing and just as excited to launch this with me. Follow along as we release this campaign on several channels with these hashtags #boymeetsgirl x #macys #realstories #boymeetsgirlinmacys #macyslove #livetoinspire
Thank you to WWD for this beautiful write-up!
THINK.SAY. DO
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