Behind the Seams: Stitched Fashion Camp

August 23, 2013
Last week I had the pleasure of speaking at Stitched Fashion Camp.  I was asked to talk to the campers about fashion week.  For me, music is such a huge influence on me and, therefore, on my Boy Meets Girl® collections and runway shows! It was such an amazing experience for me

I visited on the last day of the two-week summer program and what I saw was truly out of this world. The students had designed their own prints and had the fabric printed with SpoonFlower. I had never heard of Spoon Flower before and wish I knew about them when I first started my business.  You can upload your designs and order a yard of fabric just like that. Wow, the ultimate DIY indeed! The students also learned how to sketch and sew, and when I got there had already sewn the pieces they had designed.

I was so impressed by the kids and their sewing and sketching abilities – all of which they basically learned in just two weeks!  You can thank the camps co-founders Rob Younkers and Joe Zee for that.  They really gave the kids a ton of attention and created a great fashion experience for them.  I wish I had had an opportunity like this when I was there age.

Funny/interesting tidbit - While I was there, I challenged the students to think about a musician "muse" who they would want to dress with the pieces they had designed. Joe made me explain what a muse was, as I forgot that I was speaking to 8-14 year old children!  As someone deeply fascinated by marketing and this age group, it was very interesting to see who the kids picked as their muses.  There was a bunch of Katy Perry, Ariana Grande, Keisha and Paramore fans.

Thanks again to Rob, Joe and especially the kids for listening to me and making me feel so welcome.

To see more photos from my trip check here!


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